Wednesday, 8 January 2020

eharmony review?

Eharmony is a dating app which is a go to destination for marriage minded people for serious commitment. This 2000 based dating app is headquartered in Los Angeles, California.

It was founded by Neil Warren with a 3 million dollar investment by Fayez Sarofim & Co. and individual investors. It had been profitable since 2004 when it crossed the gross revenue of 1 billion dollars.

Till 2009, eharmony had been in profitable situation and its profit reached upto 250 billion dollars. In 2012 membership rates, retention and subscription rates decreased on the website.

Warren closed the unprofitable international affairs, switched its advertisers and changed its board members. It reduced to help the losses upto the extent.

There are more than 10 million current subscribers of website.This company has claimed that in every 14 minutes a new love connection is created on its website.

In 2013, eharmony had the most successful application in creating the matches on its website and was responsible for 4% of marriages in the US.  

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Tuesday, 7 January 2020

Love marriage versus Arranged marriage ?

Love marriage vs arranged marriage is always the topic of debate in the Indian culture. A group of people considers love marriage the best and another one considers arranged marriage the base for a happy married life.

The one and the foremost reason for considering the love marriage best because both individuals know each other well and have much chance to lead a successful and happy life. In arranged marriages, the foremost reason is the compatibility of two families.

A couple is sole responsible for the future conflicts in a love marriage and they are properly well-aware with the likes and dislikes of each other. In arranged marriages, both the families try their best to sustain the marriage of their children at every cost.

In a love marriage, couple is sole responsible for their life and they are not aware with the future complexities where in arranged marriages, parents are always there to help their children about telling the future consequences.

Both the marriages have their own merits and demerits and nobody can guarantee the success of any marriage whether may be love or arranged. It depends upon the compatibility and bearing power of the couples to make a marriage successful and happy.           

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Monday, 6 January 2020

Reviewing the Snapdeal?

Snapdeal is an Indian e-commerce venture established in New Delhi, India. This 2010 based startup was established by two individuals Kunal Saha and Rohit Bansal.

Till 2011, Snapdeal is one of the largest online marketplaces of India and it has more than 300000 sellers with 3 crore products from more than 125000 retailers.

Snapdeal has also invested in the digital marketing of its website. In 2015, Aamir khan was brought to the Snapdeal for the promotion of its website. 

In 2012-13, Snapdeal earned nearly 600 crore rupees and 15-20% of revenue growth came from mobile commerce. In 2014, snapdeal registered a 56% growth in revenue with 900 crore rupees.

Last year Snapdeal’s revenue growth was increased up to 73% and losses got down from the previous year. The main competitors of Snapdeal are Amazon and Flipkart. 

Snapdeal has also been in many controversies like - going to labour commision for firing their 600 employees, Aamir khan controversy statement causing to criticise Snapdeal. 

There is so much scope for Snapdeal to rock in the Indian e-commerce market. All the very best to Snapdeal for keep going on. 

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Sunday, 5 January 2020

What are the success sutras of the Tinder dating app?

Tinder social media app is a dating service and location based social media search application which was established in 2012. The founders were Sean Rad, Jonathan Badeen, Justin Mateen, Joe Munoz, Dinesh Moorjani for Tinder app.

The basic motive behind the establishment of Tinder app is to meet strangers with each other. It is much different than the other social media applications like - Facebook and Instagram where a user can associate with only the well-known individuals.

At first, Tinder started to increase its promotional seeds by college campuses. Tinder was one of the top 25 social networking applications in 2013 based on the frequency and number of users.

Mission -

The overall mission of Tinder is to connect people who have not met with each other. Tinder considers its motive to make the singleness a journey for the individuals. It believes that being single is not the thing you do unhappily. The whole young generation should choose what they do.

Tinder provides basic facility is to swipe right and left for selecting or rejecting a user and making their match if they like each other. 

In 2019, Tinder had more than 6 million paying subscribers and it also launched its new app Twitter Lite for growing markets. Tinder had online products like - swipelife and Tinder online to facilitate its users more and more.            

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Reference Link -

https://alokjasmatiya99.podbean.com/e/podbean_best_podcast_hosting_audio_video_blog_hosting/

https://www.cbseguess.com/profiles/248542.html
https://watsi.org/donor/e8d2f4f9ea52
https://www.docracy.com/userprofile/show?userId=0phze13k37h

Saturday, 4 January 2020

Why Myntra is so successful in lifestyle and fashion industry?

Myntra is an Indian fashion and lifestyle e-commerce company, which deals in selling personalized gift items. This company is headquartered in Bangalore (Karnataka).

Myntra was established in 2007 by its co-founders Mukesh Bansal, Ashutosh Lawania and Vineet Saxena and the business model is about B2B based.

In the initial years of 2007 and 2010, Myntra offered many different products like - shirts, mugs and electronic parts. Mukesh Bansal is very conscious in sharing the guidelines with team.

One of the biggest secrets of the Myntra’s success is its hybrid logistics model. They have beautifully distributed their operational logistics b/w them and distributors geographically.

100% authentic products, dedicated customer support, cash on delivery, and 30 day money return policies are the best factors to make Myntra a good option for e-commerce industry.

Myntra was acquired by Flipkart in 2014 and level headed leadership with business mindedness increased the success level of this e-commerce giant. 

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Reference Links -

https://www.ohmstudio.com/users/alokjasmatiya99
https://froont.com/alok-jasmatiya
https://beamstart.com/profile/293891/alok_jasmatiya/r/293891

Thursday, 2 January 2020

bharatmatrimony review

Bharatmatrimony is one of the best matrimonial portal in India which was established in 1997 by Murugavel Janakiraman. The company is headquartered in Chennai, India.

It is a part of matrimony.com and has 130 branch offices in India with its foreign offices in Sri Lanka, Dubai and Malaysia.

Bharatmatrimony has been named in Limca books of records for providing the most number of documented marriages. About one million marriages have been documented with it.

This matrimonial portal has done many efforts in digital marketing as well. In 2009, it launched more than 200 community portals targeting many languages and communities.

Bharatmatrimony has launched many apps for the ipad, iphone, nokia, android and many other platforms. In 2011, it had more than 5 million downloads after its launching.

In 2019, this company earned more than 200 crore as their total revenue. It is offering wedding photography, videography and catering to its users.

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Wednesday, 1 January 2020

How Flipkart is the most considerable ecommerce website in India?

India has plenty of ecommerce websites like - Flipkart, Myntra, Amazon and Snapdeal which has rocked the Indian ecommerce market. This market has reached upto 600 million users.

Today Flipkart is our main point of focus. It is the leader of the Indian ecommerce market. This 2007 based e-commerce giant is active in books, electronics, fashion and lifestyle products.  

The estimated monthly traffic of Flipkart is more than 200 million users per month. This company was acquired by Walmart in 2018.

Flipkart was established by two brothers Sachin Bansal and Binny Bansal which had previously worked for Amazon. Today it has neck to neck competition with Amazon.

In 2017, Flipkart hold the 39% market share of the Indian ecommerce market and has a dominant position in apparel and fashion market.    

In 2019, Flipkart earned more than 6 billion dollars as revenue and this company is recommendable for fashion big billion days sales scheme.

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